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Ep 68: What do I focus on: building my brand or my following?

Updated: Jan 5

There's a difference between your brand and your following -- are you prioritizing the right thing? In this episode, we look closely at the differences between branding and audience, and which is more important.


  • what having a bigger following actually means

  • the negative effects of going viral

  • why bigger accounts are having trouble with sales

  • what it actually means to build your brand

  • why colors & fonts are only a tiny part of branding

  • prompts to build your brand (**insanely valuable!!)

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